Starting with a concept, I chose color. This magazine series is based on a wide variety of topics revolving around one color every month. This magazine is for people who enjoy learning and are open minded to an array of topics like politics, art, music, culture, history, etc. With a bold and minimal style, the magazine defines a color in several different ways and is a completely unique concept from the typical food, sports, fashion magazines we see today. This concepts breaks the precedent magazine industry, an industry that needs a reboot to compete with today's social media and online world. If a concept like this were real, it would offer something unique: unexpected surprise.